Sweden’s commercial photography scene brings together clean Nordic design with strong studio craft and a sharp eye for detail. That makes the country an interesting place to look for the best product photographers in Sweden.
After all, a brand wants product images that feel polished without losing character. A product catalogue has very little room for weak images. Shoppers need to see shape, colour, texture and detail quickly, often before they read a single line of copy.
In 2026, Swedish brands are also creating imagery for web shops, social channels, marketplaces and wider campaigns, so one shoot may need to serve several purposes.
1. Frederik Lieberath
| Official Website: https://lieberath.com/ | City: Stockholm |
Luxury still life sits at the heart of Frederik Lieberath’s portfolio. His work spans beauty and fragrance, accessories, timepieces, interiors and design, automotive subjects, beverages and technology.
The work can be especially suited to brands where the image needs to show more than basic product shape. His beauty portfolio includes names such as Armani, Dior and Estée Lauder, while his timepiece work includes Apple Watch and Asprey.
Lieberath works internationally. His website identifies a studio operation, while his background includes a master’s degree in photography from the University of Arts, Crafts and Design in Stockholm and a long commercial career.
2. Martin Botvidsson
| Official Website: https://botvidsson.se/ | City: Stockholm |
Still life, food and product work form a clear part of Martin Botvidsson’s professional profile. His public portfolio describes him as a product and food photographer, filmmaker and YouTuber.
His work includes carefully arranged food imagery, watches and other commercial subjects. For brands, the appeal is the attention given to small visual details.
A watch project for GMT Magazine, for example, features luxury names including Tudor, Breguet, TAG Heuer, Cartier and Patek Philippe.
3. Johan Erik Lallerstedt
| Official Website: https://www.lallerstedt.co/ | City: Stockholm |
Commercial, lifestyle and editorial imagery shape Johan Erik Lallerstedt’s work. He describes his photography as highly specialised in lifestyle, e-commerce and editorial work, with images made for specific uses.
His e-commerce portfolio gives a useful look at the kind of catalogue work he produces. It includes fashion garments, flatlays and lifestyle-led product imagery, while a separate swimwear portfolio shows clothing photographed in more active and editorial settings.
That mix can suit brands that need catalogue images with a stronger lifestyle feel.
The available portfolio presents a commercial production approach rather than a narrow packshot-only service.
4. Therese Aldgard
| Official Website: https://www.thres.com/ | City: Stockholm |
A dedicated e-commerce production setup is a major part of Therese Aldgard’s work. Studio THRES covers packshots, photography, studio services and both basic and high-end retouching.
Her portfolio moves between still life, people, e-commerce products, products on models, motion and creative content.
Beauty and fashion appear often, with work featuring brands and publications such as Clinique, Chanel, Cartier, Louis Vuitton, Neutrogena and Scandinavian Vogue.
5. Anna Bogentoft
| Official Website: https://annabogentoft.com/ | City: Stockholm |
Product imagery is a clear part of Anna Bogentoft’s photography work. Her website presents product photography alongside portrait and personal branding work, with an emphasis on helping businesses show their products accurately.
Her background also includes many years in marketing and consulting before moving into professional photography. A studio is part of her photography setup, and the site also describes portrait sessions taking place there.
6. Sandor Zsombor
| Official Website: https://www.newproductphoto.com/ | City: Gothenburg |
Commercial product photography is central to Zsombor Sándor’s work. His portfolio covers everything from luxury watches and jewellery to bath products, sports equipment and other consumer goods, with images intended for websites and catalogues.
There is a particularly clear eCommerce angle here. His portfolio includes product images created for web shops and catalogue covers, while separate work covers jewellery, food and 360-degree product presentation.
His professional background stretches back to 2007 and includes photography, filmmaking, design and commercial visual work. The website also describes experience with studio photography, furniture, real estate and interactive 360 work.
7. Markus Amnegard
| Official Website: https://amnegard.com/ | City: Stockholm |
A strong sense of colour, emotion and detail runs through Markus Amnegard’s still photography. He works with both digital and analogue photography, using a medium-format camera in studio environments as well as on location.
That approach makes his work broader than straightforward catalogue packshots. Product imagery sits alongside fashion, art direction and commercial visual storytelling.
So his portfolio may suit brands looking for product photographs with a more expressive visual character. The public site shows that studio and location production are both part of his practice.
8. Marcus Lawett
| Official Website: https://www.marcuslawett.com/ | City: Malmo |
Interior and food photography form a strong part of Marcus Lawett’s commercial portfolio. His work has appeared across Swedish design and home projects, with a visual style that often brings products into carefully styled spaces.
His portfolio includes work for brands such as String Furniture, H&M Home and IKEA, covering furniture, shelving and other interior products. These projects show a strong connection with catalogue and lifestyle imagery.
Lawett’s work has a clear Nordic design feel, with bright interiors, considered styling and attention to materials. For eCommerce brands, this approach can be useful when the goal is to show both the product itself and how it works within a wider space.
9. Carl Kleiner
| Official Website: https://www.studiokleiner.com/ | City: Stockholm |
Playful still life, set design and photography are closely linked in Carl Kleiner’s work. He works with everyday objects, food, materials and constructed scenes, often turning familiar products into bold visual compositions.
The images often move beyond straightforward packshots. Colour, shape, humour and visual tricks give products a distinct personality, which can be useful for brands that need campaign imagery alongside more practical catalogue assets.
10. Marten Ryner
| Official Website: https://martenryner.com/ | City: Stockholm |
Still life, interiors and architectural photography sit at the centre of Mårten Ryner’s practice. His portfolio is organised around these areas, with imagery that pays close attention to materials, spaces, and the way objects sit within their surroundings.
His commercial work includes furniture, interiors and consumer products. Projects for brands such as Abstracta and Nordiska Kompaniet show how his photography can present designed objects in carefully considered environments.
That makes his work relevant to furniture, homeware and design-led eCommerce brands that need more context around their products.
11. Pelle Bergstrom
| Official Website: https://www.pellebergstrom.com/ | City: Stockholm |
A long career in fashion, design and still life has shaped Pelle Bergström’s visual approach. He began as a documentary photographer before moving into commercial work for major fashion and luxury brands.
His commercial portfolio has included gastronomy, fashion and design, with clients such as Absolut Vodka, Hermès, Louis Vuitton, Rolex and Ferrari.
That background makes his work particularly relevant to brands that want product imagery with strong styling, controlled light and a clear design point of view rather than simple catalogue documentation.
12. Magnus Cramer
| Official Website: https://www.magnuscramer.com/ | City: Stockholm |
Cosmetics, fragrance and texture photography are central to Magnus Cramer’s still life practice. His images pay close attention to liquids, surfaces, colour and light, making the work especially relevant to beauty and personal care brands.
The portfolio includes work for Dior, Lancôme, Laura Mercier, Charlotte Tilbury, Clinique, Pantene and Escentric Molecules, alongside projects involving brands in technology, fashion and consumer products.
Cramer’s background as an engineer also informs his highly controlled approach to constructing and lighting still life scenes, while his public work shows a strong studio-based process for demanding cosmetics and texture projects.
Frequently Asked Questions About the Best Product Photographers in Sweden
1. How much lead time should a brand allow for a Swedish product photography shoot?
Lead time depends on product count, styling, studio needs and the final image list. A larger catalogue shoot may need more planning, especially when samples, props or several setups are involved.
2. What should a brand prepare before contacting a photographer?
Have the product list, image references, required angles, usage channels and preferred delivery format ready. It also helps to share examples of the visual style you want to achieve.
3. Can Swedish photographers work with products shipped from another country?
Many commercial photographers work with international clients, but shipping arrangements vary. Confirm product delivery, return shipping, customs requirements and who is responsible for samples before the shoot.
4. What should brands ask about image usage rights?
Ask where the images can be used, for how long and whether the licence covers websites, marketplaces, advertising, print and social media. Put the agreed usage terms in writing before production begins.
5. Is product photography separate from post-production?
It can be. Some photographers include basic retouching, while larger or more detailed projects may use a separate post-production team. Confirm what editing is included before comparing production quotes.
Choosing the Right Photographer for Your Catalogue
The best product photographers in Sweden for your project will depend on the type of images you need, not simply the photographer’s reputation. A beauty brand may need texture and light, while a furniture company could need room scenes and material detail.
Look closely at the portfolio, product categories, studio setup, location, production process and image rights before making a choice. Also consider whether you need simple catalogue photographs, creative still life, lifestyle scenes or a mixture of all three.
Photography is only one part of getting catalogue images ready for an online shop. Colour correction, background cleanup, clipping paths, retouching, and shadow work can make the final files more consistent across a large product range.
That is where Retouching Zone can help. Its photography post-production services cover photography post-production, giving eCommerce teams another option after the shoot is complete.
If you want to see how the service fits your own product images, you can start with a free trial. This can be a practical way to assess the editing quality before moving a larger catalogue into production.
